SEO or Search Engine Optimization can make a big difference to E-Commerce businesses. SEO boosts your pages and brings in more traffic and revenue. Here are a few interesting tips on how to use SEO successfully in your online store:
Add keywords in title tags
Keywords play a vital role in optimizing your product pages. Titles help you stand out in the crowd. With a search result page full of listings, your page title should catch the eyes of the reader. Also, the title improves the keyword quality score of your page.
Include keywords in description tags
Another way to level up keyword usage in your pages is by using that in meta descriptions. Even when meta descriptions don’t help you rank in searches, meta descriptions help your pages look meaningful in the SERP (search engine result pages).
Include alt description tags for each product images
Alt tags are a great way to inject keywords into your product pages. And with product images, you can write descriptive phrases to add keywords to your pages.