Introduction In this digital era, it is easier than ever to expand any business beyond its geographical border. Every business is taking this opportunity and most of them are becoming successful. While doing this they are also facing severe competition too. Where there is more the opportunity to grow, the number of competitors will also…
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Unravelling The Art Of Writing The Best Captions On Instagram To Skyrocket Conversions And Boost Engagement
As a brand, you cannot ignore Instagram’s business model or reach. It has an algorithm that puts high-engagement content on the Explore page. You may systematically post stunning videos and images on your business profile and IGTV section, but if you’re not paying enough attention to your words or social copy, specifically your IG captions,…
5 Abandoned Cart Email Tips for Your Shopify Store
Cart abandonment is a challenge for all eCommerce businesses. According to Los Angeles based software development firm Endertech, the average shopping cart abandonment rate is nearly 70%. This is why marketers often turn to email in an attempt to recover these otherwise abandoned sales. There’s a good reason for that. On average… 46.1% of people…
9 Tips To Speed Your Sales Process
The goal of any sales process is to get to “yes.” But, if you take a long, meandering path to get there, you might not feel the full benefit of the additional revenues the sale generates. As such, you want to get to the endgame as quickly as possible. You want to speed up your…
Inbound Marketing and the Customer Journey: The Perfect Pair
The business world of today is packed with challenges and the importance of remaining relevant is not something that needs to be explicitly emphasized to a business owner. The reason behind it is simple: if your strategies are not flexible enough to cater to your customers’ needs and interests, you will soon notice the steady…
Social Media Marketing and How It is Useful for SEO
What is Social Media Marketing? A type of Internet Marketing, Social Media Marketing, that makes use of many social networking sites as a tool used for promotional purposes. This further helps in increasing traffic towards a particular website. Social Media Marketing makes use of social media platforms and websites in order to publicize a product…